14 Dec 2012

Rebranding - step one: colour palette

While my little shop is slowly growing I've been playing around with some ideas for a stronger, more personal brand. First up is the colour palette.

The plan is to gradually rebrand Rocajo Studio and make it much more personal after some serious soulsearching. I want colours that mean something to me (like the yellow, since they remind me of the Livestrong bracelet I wear).

When I look at my Pinterest Colour Inspiration board I seem to be drawn to more 'vintage-style' colours and this particular photo from Design Seed (such a lovely blog for colour combinations!) has been my greatest inspiration. I took it as a starting point and kept the yellow, pink and blue and added grey, a colour that is already present in my current branding colours.





Making decisions is not always easy when you like many different things and styles.  But I'm happy to say that the colour palette choosing is now out of the way.  Moving on to fonts now... Ack, this one might be even harder.

Want to help a girl out? I'd love to hear your font suggestions!

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